Okay, the title of this article may be a bit harsh, but I still urge you to rethink your small business’ use of flashing text, scrolling photos and music as the first things potential customers see on your web site. Read More
The Archives
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Death to the Flash Intro
Tuesday, June 1st, 2010Defining Your Target Consumer
Tuesday, June 1st, 2010Every product or service must meet a consumer’s unmet need. You may be left wondering – who is this “consumer” person, and how do I reach him or her? Generally speaking, a consumer is someone who uses goods or services. Read More
Help Somebody
Tuesday, June 1st, 2010Here is a simple marketing tip that many excited entrepreneurs forget: your product or service MUST help somebody…preferably a large group of somebodies. Read More
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